With the Imagekind Portfolio Manager it is now easier than ever to edit your images for sale on Imagekind. The Portfolio Manger allows you to batch-edit your images’ titles, tags, descriptions, categorization, default frame and more. Login to your account to start utilizing the Portfolio Manger right away!

Get Recognized!

It is essential to add titles, tags, descriptions and categorization to your images. Adding these will not only allow shoppers to  find your work easier, but Imagekind team members as well. Our internal search engine, as well as big ones like Google, take all of these into account. So, it is imperative that you heed this advice if you are selling your artwork on Imagekind, and want your images to be found!

1. Title your Work

Descriptive titles will not only help your buyers connect with a piece, but will help your images come up in searches. If you do not have a title for a piece, putting a descriptive term in the title box is adequate. Having a more personal title than “DSC1937” will let your buyers know that you spent the time to think about and present your work.

2. Write a description

Adding a short description will also help buyers to connect with your pieces. A couple of lines will do. Some artists include a little snippet about how they created the piece, or what inspired it. Others will add a small detail shot of the image. If your description is too long, it will be truncated, but you can view it in its entirety by clicking the “View More” link.

3. Tag It!

What are tags?
The Imagekind search engine uses several methods to find your work, one of them being your tags. Tags are descriptive keywords that you assign to your images to identify major elements and details featured in your work.

Be Specific…
Specific, accurate tags are essential. Tag your images with all the specifics of your image. If you have taken photograph of a sunset over the ocean, don’t stop tagging at “photograph” and “sunset.” You might want to include water, pink, sun, ocean, seascape, pacific… Be precise and detailed, and use terms that a customer would search for. If your images convey a certain emotion, such as “Happy” or “peaceful,” feel free to include them, but keep in mind a buyer may not search for terms such as these.

Be accurate!
Inaccurate tagging leads to bad search results. If a customer is looking for a sunset, and you have tagged your nature photograph of a tiger with “sunset,” then you will not change the customers mind – in fact, you make your customers frustrated. Inaccurate tags may be removed at the discretion of Imagekind.

Not enough tags? Upgrade your account
Free accounts can tag their images with up to 10 tags. Pro members get 50 tags, and Platinum members can use 100 tags to classify their work. If you need to add more information, consider upgrading your account.

4. Utilize Taxonomy

What is Taxonomy?
“Taxonomy” means the science of classification. Our taxonomy system allows you to group similar images together based on broad categories such as subject, genre, medium. Users can then drill down their search results based on the classifications you have assigned each image. One of the best ways to think about taxonomy is as a categorization method that allows shoppers to easily find particular images, based on their broad preferences.

Subjects, Genres, Mediumsand Decor

Categorizing your images is one of the best ways to be found on Imagekind. Directly after the general search (based on titles and tags), is categorization. Let’s go through some of the options individually.

Subject – Subject is the content found within your image.  Let’s say you have a photograph of cows in a large field, with flowers. You’d want to find subjects that relate to what is actually in the image. If there is not a direct subject available, tags are the next best option.

Genre – Genre is the general style of art that your image might fit into. For example, if your image is more conceptual in nature, you’d want to categorize it in that genre. If you are still stuck on this, here is something that might help. Consider your artwork were going to be hung in a museum, or gallery, or heck, they were selling it at an art supermarket (if such a thing exists). Before you go to drop it off, the owner calls you up and asks what section of the gallery or museum it would fit best. If the supermarket were split into various genres, which isle would your image fit best in?

Medium – Medium is the method you used to create your image.

Decor - Decor is what style of home you think your art would look best in.

Remember, you can feel free to leave any of these blank if you’d like. However, categorizing your images appropriately is one of the best ways to be found on Imagekind.

Need to classify further? Upgrade your account
Free accounts can add 2 subjects, Pro members can add up to 4, and Platinum accounts are allowed up to 8. If you need to add more information, consider upgrading your account.

Following these tips will ensure that your work gets more recognition when shoppers search for artwork on Imagekind. However, that’s not it. Imagekind team members are always looking for art to showcase as well. We constantly utilize all of these options to find artwork on Imagekind. Whether it’s through tags, titles or taxonomy, make sure to use all of the above options to make sure you get found on Imagekind.

Practicing artists that build a brand for themselves stand out from the rest of the group. An artist’s brand is a unique way of marketing yourself as something different, exciting, and recognizable. No matter what your preferred medium is, the first step in building your brand is developing your own identifiable image making style. The goal is to make your work recognizable as your own, so when somebody sees it they think “Hey! I know who made that!” Everything that you can do to achieve this will help you!

1. Where to Start

Not sure how to make your images more uniquely YOU? Take a look at the art that is being made right now. How do you fit in? How is your art different? Keep a list of what you like and don’t like, and be sure to reference it often when making new work. If you create work incorporating similar themes, you will start to see your style showing through.

2. Make it Come from You

Incorporate your personality and sensibilities into your style. If you are a meticulous, detail oriented person, let that quality work for you! Make very detailed images! If you are boisterous and spirited, your work should reflect that. If you are not sure where to start, ask a friend to describe your personality traits, and work from there. Sometimes just a small change can really make your work stand out. Developing a unique style starts with with discovering your own personal style.

3. Practice Makes Perfect

Practice, and make as many images as you can to perfect your technique. Learn from your mistakes! Pay attention to what works and what doesn’t in your artwork. Make sure to keep a record of your successes so you can look to them for inspiration in the future. Trial and error is one of the best ways to discover your style. If you’re looking for a sign from the heavens to declare what your unique artistic style is, I am afraid you’ll probably be waiting a very long time. One of the best ways to discover your style is to continue refining it through trial and error; practice.

4. Invest in Classes

Enrolling in an art class can be very exciting! Even if you are an expert in your craft, enrolling in a class can give you alternate viewpoints on your work. Your classmates can offer opinions and critiques of your work to help you grow as an artist. Taking artistic classes are helpful because they can give you that perspective on your artwork that you don’t always see first hand. Having other people around you can really help shed light on your style.

5. Find your Niche

If your focus is on selling, pay attention to developing images that will fill a niche market. In other words, provide artwork for a group of people looking for your particular style. Discovering your niche is about the epitome of developing a unique style; they are closely related. To discover your niche, focus on what type of subject matter you find yourself drawn to. Your niche is a perfect place to help discover your unique style.

It’s Friday! And with Friday comes my Friday Favorites. This week you’ll see how Imagekind is making a difference in the interior design community by connecting designers with the independent member artists on Imagekind. Also, take a look at a fascinating artist I found who is selling a very unique style of nature and world art.

Check it out!

Imagekind Artwork on Ava Living

Ava Living, the “thriving global community of interior design enthusiasts” has teamed up with Imagekind to offer their interior design community members the opportunity to purchase framed artwork for their interior design projects and clients. Their mission is to “[help] connect those who are passionate about the various aspects of interior design with professionals in the field.” One way they do this is through their Designer Room Review service, where anyone can “get personalized attention in a written review of your room from a professional designer.” See the ad for this service below.

Day Seriani and Pangaea Art.

I am always on the lookout for inspiring art and when I came across Day Seriani’s work on Imagekind, I was quite blown away. What’s really compelling about Seriani’s work is how she overlays images of nature, the earth and places where people and animals inhabit, onto various portraits that may, or may not, represent that land. Check out her work and you’ll see what I mean. It is an inspiring and unique form of art that I have not seen done in such a way before. Fascinating.

“Done in the style of my “Earth series”….but as I was doing this piece images of life, death, change, time, sadness, pride, honor, and destruction all came to mind. being ONE with the Earth….we come and go…we become the past and also the future.” Read more…

“The Caspian Sea … About 250 million years ago, during the late Permian Era, a new ocean began forming in the southern end of the Paleo-Tethys Ocean. A rift formed along the northern continental shelf of Southern Pangaea (Gondwana).” Read More…

“This is East Africa. The geography of East Africa is often stunning and scenic. Shaped by global plate tectonic forces that have created the Great Rift Valley, East Africa is the site of Kilimanjaro and Mount Kenya, the two tallest peaks in Africa.” Read More…

“*Choeung Ek (The Killing Fields) where the Khmer Rouge marched prisoners from Tuol Sleng to be murdered and buried in shallow pits. It is now a memorial to those who were killed by the regime. Phnom Phen, Cambodia, The Killing Fields.” Read More..

Have a Friday Favorite yourself? Drop a line and let me know! Leave a comment or send me a message on Imagekind.

Trivia Tuesday is a new feature on the Imagekind blog, which features a weekly trivia question. Some might argue that not all the questions are really trivia, because they lack a solid answer. Thus, they are more like opinion questions, not trivia. Well, that might be true, but because both “trivia” and “Tuesday” start with the same letter, and there is no day of the week that starts with the letter “O”, we’re sticking with the name.

Question: pink panther 2 online Why should you not leave your completed oil painting to dry in the dark?

[poll id="14"]

**polls close next Tuesday, 5/19/09 and the correct answer will be shared then.

britney spears circus mp3

Last week’s poll answer: #1; Frida Kahlo

Welcome to our series of interviews with some of our favorite member artists on Imagekind. They may be best sellers or up-and-coming artists. We hope that you can learn from these members and find some great new artists to love!

John Kraft joined Imagekind in 2008. His bright and bold work is a favorite on Imagekind and he has helped many members by continually giving great advice on artistic techniques and marketing. In addition to answering a few questions, John is also offering one of his best-selling pieces, “Racing the Moon,” at a special price this week.  Be sure to check it out, and get this deal while the price lasts.

San Francisco based artist John Kraft was born in Los Angeles in 1967. He was selected as a Featured Artist by Apple, and his art has been included in Dwell Magazine, Better Homes and Gardens, ARTnews and in Modern Painters.

1. How and when did you get started making art? What has been your journey as an artist?

My journey as an artist arguably started at birth, but my work, in tangible form, has been in development for just over twenty years. Fourteen years ago I found what I consider to be my voice and my vocabulary as an artist. With a consistent palette and use of both strong color and line, this vocabulary has freed me to focus more on the story I wish to tell and less on the words I use in the telling of that story.

2. What was the turning point that gave your art a “voice and vocabulary?”  Was it a trial and error process or a brilliant epiphany?

The turning point in finding my current style as an artist was development of the piece “Priorities”. I began the piece by creating relatively abstract color fields and then for no particular reason I wondered what impact strong black lines would have on the various shapes and the composition as a whole.  It’s no secret that I’m a big fan of Keith Haring and that I consider him a major influence, but at that moment it truly was an innocent experimentation with something new.  Of course, this was a turning point in terms of style, but the vocabulary itself developed over time as more and more pieces were created.

3. What is your process when creating a piece? What medium do you use? What is your inspiration?

My process has evolved over the years from the use of acrylics and pastels on wood panel or canvas to what is now a true composite of both traditional and digital painting techniques. This includes the creation of key elements with acrylics and pastels, digitization of those elements, and finally refinement of composition, color and scale within the digital space. I love the flexibility of working digitally and the myriad of “what-if” scenarios that I can explore. The added benefit of this approach is that the work can then be expressed in various media, whether it is paper, canvas, or more durable materials – all from the same source composition.  Inspiration comes from everything around me, but most significantly from my wife Nikki and my daughter Sienna and from the beautiful city of San Francisco.

4. What does your work area look like? Are you messy or meticulous when creating?

I’d like to say I have a roof top studio that overlooks all of San Francisco, but in reality, like many artists, my studio consists of a spare room in our home where I have a combination of easel, paints and computer equipment.  The final composition for every single piece is completed on a now somewhat dated G4 Powerbook.  I’d say I’m fairly meticulous when creating, especially when doing the work on the computer.  I can spend hours on details that will never be seen in the online version of the piece. There was a MacWorld UK interview I did years ago that went into greater detail on my process at the time: http://www.johnkraft.com/jk_mw_uk.pdf

5. There are a lot of recurring themes, symbols, icons and color choices in your pieces.  I’d love to know more about them.

In earlier pieces, like “Priorities” the recurring figures represented either lonely or lost souls fighting against excess and inner conflict, but now, in pieces like “Soulmates” or “One More Makes Three” these same figures are exclusively celebratory, loving and joyful – a direct reflection of the happiness and joy I’ve found in my own life with my wife and my daughter.  The recurring use of wine bottles and bowls of fruit represent abundance and celebration, and the recurring use of a guitar represents my other life as a singer/songwriter.  In terms of the palette… what can I say? I love color and the impact of using the strong black lines to define the objects and shapes.

6. For the recurring imagery in your pieces, (like your wine bottles) do you create them for every new piece, or do you reuse imagery from previous works?

It’s a bit of both, I definitely make use of previous imagery.  It’s really the visual analog for sampling in music.  Only in this instance I’m purely “sampling” from my own catalog of work.  Having said that, when I embark on a new piece that has new elements, like “Eden Before Apple”, much of that content is created fresh specifically for the new piece.

7. How often do you make new pieces? inkheart dvdrip download

It varies, but typically I’ll create one new piece every two to three weeks.

8. How do you promote and market your work?

My current efforts include a personal website , a Facebook Fan Page, Twitter, and of course my online gallery on Imagekind

In terms of promotion and driving traffic to these sites, I’ve used print advertising, targeted Facebook display ads, Google Adwords, PR Newswire and PRWeb Press Releases, and Email Marketing.  The ‘craziest’ thing I ever did to promote my art was to stand on the center divider on the street in San Francisco during rush hour handing out “Lombard Street” postcards, which eventually turned into being featured as an “Artist You Should Know” on About.com.  A few years ago, I was also fortunate enough to be selected as a featured artist by Apple, which led to a lot of great exposure as well.

One recent promotional experiment of mine was a virtual online art reception via YouTube that I produced to coincide with a private exhibition at Intel’s worldwide headquarters.  In total, that video has been viewed over 1300 times in 38 countries and has led to several sales.

9. Which promotion and marketing methods have proven most successful for you?

Without question, it has been the targeted Facebook ads that drive to my Facebook Fan page.  It has been successful in terms of resulting sales, but as importantly, as a means of raising the general awareness of my art and my brand as an artist. Those IK artists that frequent the forums have heard me “speak” extensively about the benefits of Facebook.  Creating a lasting career as an artist is not about the quick sale, it’s about the relationships you develop over time with people who appreciate your style and the way you engage with them on a personal level.  I should stress this includes fellow artists.  It is not always about the sale.  It’s about being connected to the world around you in a way that enables you to share your gifts.

I do have a tip or best practice to share with other artists that see artist ads on Facebook and want to learn more about that artist.  Whenever possible, try Googling the artist or searching for them in some other way besides clicking on the ad itself.  Typically every time you click on a Facebook ad the artist is paying for that click.  So I always try to avoid clicking on artist ads – and I try to find them through other channels after seeing their ad pop up on Facebook.

10. Who is your target audience?  What do you do to market to them specifically?

The short answer is: anyone who loves my work, whether or not they can afford my work right at that moment in time.  Target markets do not exclusively refer to people one expects to sell to today, but those that you wish to build a relationship with over the long term.  Developing your brand (and sales pipeline) as an artist during tough times will result in more sales during the good times.  Having said all that, the majority of my sales have been to people in their 30s and 40s that have an interest in modern, contemporary colorful art.

11. You have mentioned that you don’t usually sell originals. Why?

It’s purely an emotional decision.  I’d like to say there is a grand strategy behind it, but I really just don’t want to let them go.  Of course the definition of original becomes somewhat blurred when one enters the realm of digital art.  For example, “Lombard Street” exists as a real acrylic on wood panel painting, hanging in our living room – with pastels that still come off the surface when touched, but newer pieces like “Racing the Moon” or “Sausalito” are digital composites from the beginning, so the giclee is in essence the ‘original’ and the first tangible manifestation of the digital piece.

12. Who is your favorite Imagekind artist? (Besides yourself, of course!)

This is indeed a difficult one to answer, because I believe both artistically and personally in so many of the artists here on Imagekind.  So, if I’m allowed to “cheat” a bit I would answer like this: “My favorite artists on IK are the ones that wake up every morning thankful that they are artists, the ones that feel alive when they create regardless of medium, the ones that genuinely want to do all they can to share their gifts with those around them.”

Your profile page is your introduction, artist statement, and first impression all in one! Make your page pull in potential buyers by being articulate and informative.

Upload an Avatar

Customers want to connect with you as an artist and a person. Having a compelling avatar will cause buyers to click through to your page and recognize your posts in the forum as well. A photograph of yourself or a small piece of your most popular work is appropriate. Keep in mind that the image must still look great and clear at a small size. It’s good practice to keep your avatar the same as soon as you decide on a good one – it becomes your face on the site. Your fellow artists and buyers will come to recognize it.

These artists have great avatars:

Write an Artist statement and Biography

Your artist statement and biography are how you connect with your internet buyers, but writing about yourself can be tricky! Be sure to describe what you do, your materials, your inspiration… anything that relates to your artistic process.

Some ideas to get you started:

• Make a quick list of the words that describe you and your art. Use this as a starting point.
• Ask a friend how they would describe your work , and include that in your statement.
• What would you tell someone if they had never seen your work? Give an introduction to what they are about to see.
• Think about how you feel when you look at your work and when you are creating it, and what you hope your viewer will feel.
• Write about the materials that you use and why you use them.
• Describe your education, any awards, or upcoming shows, and update it as often as necessary.
• Be yourself! Write in a style that reflects who you are, and what your art is about.
• Do keep your statement and biography short and to the point.

If you are really stuck, you can always ask the wonderful members of our community to help you out! We have a thread on Artist Statements that has a lot of great advice.

Note: If you are selected to be a Featured Member, a small portion of your artist statement and biography will show on the Imagekind homepage, so start your artist statement strong.

Chris Leavens has an awesome writeup for his bio.  He covers his history, his artwork, and where else to find him. Perfect!

Michael Sprouse focuses on his life as a professional artist.  An interested buyer would find all the information that they need here.

Post your CV

If you have a CV or Artist Resume, then your biography section is the perfect place to post it. The organized, clean nature of a resume guides a buyer through, and they will probably spend the time to read it. Pare down the information so you only show the essentials: education, important shows, prominent buyers.

Post your upcoming events

Having a show soon? Exhibiting in a coffee shop? Having a sale? Let your buyers know in your profile!

Use keywords to attract search engines

The text in your profile page is indexed by major search engines. Including key terms like “photographer” or “watercolors,” will help searching customers find you. Keep in mind that you need to be as specific as possible, so that you can attract customers who WANT your work!

Check your grammar

Take the time to spell and grammar-check your profile: this will make your information polished. Presenting yourself as a professional will inspire buying confidence from your customers.

Use HTML in your profile

We allow limited HTML to be inserted into your profile. HTML can be used in the text box where you write your bio or artist statement, where you edit your profile. Some ways to use this are to:

• Format your artist statement with line breaks and paragraph breaks to give a polished appearance.
• Use bold or underlines to emphasize and highlight recent accomplishments, and to draw your customers’ eye to the most important information.
• Include your logo if you use one. This will strengthen your brand awareness and personalize your profile page.
• Add links to your blog, personal website, or reviews of your work.
• Let the world know if you have been a featured artist with a link or graphic to the featured artists page.
• Feature one of your favorite, most popular, or best-selling images. You can link to a framed image directly from your Imagekind galleries, or you can make your own graphic and host it from your personal website.
• Limit yourself to just one or two images inserted in your profile, and make sure they are kept to thumbnail size. Try to keep your Recent Images up high on the page, as these will change as you upload. Keep your buyers interested!
• Be sure to keep at least part of your biography or artist statement in good ol’ text format! Search engines cannot index text that appears in image files.

You can use HTML in your gallery and image descriptions, too! You can offer detail images of the pieces, or links to matching pieces. Again, be sure to keep these short so your images are still kept in view!

You can read more about allowed HTML in our forum. Remember, only 3000 characters can be in your Bio section, including HTML code. Also note that any affiliate or pay-per-click links are not permitted anywhere in your Imagekind profile or galleries.

Natasha Wescoat uses HTML in her profile.  A small image is inserted, and important points are emphasized.

Angel Mist has inserted an image that highlights her best work framed.  The rest of the description is well organized, and the use of HTML to center the text works very well.

So, you want to sell more art, but you’re not sure how or where to begin?

One of the most important aspects of selling your artwork online, is having an audience. Imagekind is doing this. We are creating an audience of art lovers to buy, sell and create art.

However, cultivating your own audience is extremely beneficial.

And, it’s not even as hard as you might think. In fact, one of the best ways to create an audience, is to find people who already love your style of work. For example, member artist James Provost has been getting some nice recognition lately in the interior design community with his Imagekind prints. Why? It’s because he has a style of art that already matches an audience: mid-century furniture design and decorating.

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Now, here’s the tip: find online audiences who already love your style and ask them if they are willing to help promote your artwork.

Have a niche? That’s often the best place to start.

Blogs are perfect for this. And getting this kind of recognition is not always as hard as you might think. But, before you start trying to submit your art to blogs, it might be helpful to read these dos and don’ts first.

Need more help? What about this:

Love dog art? Well, I know for sure there are more than just a few dog blogs out there…

Nate

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Spring has officially arrived. And with spring comes the inspiration for change and newness. Now’s the time to freshen up your interior design. It’s not too hard to have a completely new look and feel with just a few framed art pieces. Artwork has the ability to liven up a space to make your home or office feel like a completely new place!

Below are 5 of the top decorating trends for this spring. Find framed artwork that features natural subjects, colorful and patterned prints, along with images that inspire you to refresh and renew, but most importantly, make you feel comfortable.

Nature

Nature and the outdoors are still very popular decorating trends for spring 2009. With the continued emphasis on being green and going organic, you’re sure to see an emphasis on trends surrounding nature. With artwork, this means bringing the outdoors in. Find artwork that focuses on nature: trees, flowers, rural and natural landscapes. All of these make nature and the outdoors the shining star.

Color

Spring brings more daylight and brighter colors. This means color is back and one of the top trends for interior decorating. Designs are sure to feature high levels of color. Bold uses of the primary and other bright colors are sure to make your interior design really stand out. Shop artwork by color; reds, greens, yellows, blues. Look for colors to brighten up your home or office decor.

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Patterns

Patterns and symmetry can bring balance to distressful situations. That’s why patterns are making a huge impact on the 2009 interior design trends. With bad news seemingly all around, more and more people are looking for familiarity. And, though it will not cure everything, familiarity can help quell the feelings of anxiety. Find artwork on Imagekind that features pleasant patterns and comforting symmetry.

RE-

2009 is shaping up to truly be the year of RE; refresh, redesign, renew. A hot trend that caught fire throughout 2008, the ideas of RE are staying strong in 2009. Refresh your interior design by starting with the walls. Find framed artwork that opens a new world of possibilities and brings both the freshness and newness of Spring indoors. Rearrange the furniture and accent the room with art that’s sure to refresh your space.

Comfort

With more and more people staying home in an effort to weather the econmic climate, they need an interior decor that’s comftorable. Look for ways to showcase your personality with your art. Framed pictures of family, friends, pets and past vacations are all fantastic ways to make your interior both comftorable and personal. Being surrounded by the things you care about most, really helps to remind us of what is most important in life. Frame your own favorite photos at Imagekind.com/create. Or, print them on canvas!

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